Information — Karl Demner Design

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I’m Bedfordshire-based, working primarily in advertising and brand identity. Regardless of the project, pitch or production, I’m always looking for ways to show up and add value. It’s not all about global brands with huge budgets either, big or small, I’m your man.

I’m 50 mins from central London.

PDF portfolio available on request.

I began my creative journey in-house at
Bedford College (2009-2015), followed by a year at We Can Creative (2016).

Freelance quickly followed (2016-2019), with stints at Bonfire, J2, LAW, Mindbomb, Omne and finally McCann.

At McCann (2018-2022), I worked primarily with clients such as CUPRA, JLR, Road Angel, SEAT, Vauxhall and VWFS. I threw myself into many pitches during this time too, one of which resulted in winning Universal Music Group.

Another huge win for McCann during 2022 marked the start of a new chapter. It led to the founding of IPG-X (2022-2024), where I broadened my experience by working with clients within the luxury sector: Bentley and Princess Yachts.

During 2024, I joined McCann Demand, continuing to deliver fresh and well-crafted campaigns for clients such as Acer, Mastercard and Qatar Airways, among others.

2025 is yet to be written. Let’s go!

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