In six seconds
Karl Demner is a senior designer with
15+ years experience working primarily
in advertising & brand identity.

In 35 seconds
Karl began his creative journey in-house at Bedford College (2009-2015), followed by a year at We Can Creative (2016).

Freelance quickly followed (2016-2019), with stints at LAW, J2, Mindbomb, Omne, Bonfire and McCann.

At McCann (2018-2022), he worked primarily with clients such as CUPRA, SEAT, Vauxhall and VWFS. Many pitches were consumed during this time too, one of which included a win for Universal Music Group.

Another win for McCann during 2022 lead to the beginning of a new chapter with IPG-X (2022-2024), with clients within the luxury sector such as Bentley and Princess Yachts.

In 2024, he joined McCann Demand, continuing to deliver fresh and well crafted campaigns for clients such as Mastercard, Qatar Airways and The Electoral Commission.