Not superhero, just super hire. VWFS Rent-a-Car has a new brand hero. He doesn’t have superpowers, but he is super at finding you a rental. Humble, trustworthy and hard-working, he needed a brand book to match. I was only too happy to help.
Role
Concept & design

Client
VWFS Rent-a-Car

What I delivered
Brand  guidelines
PowerPoint template
Social
OOH
Print
Digital ads


© 2025 Karl Demner