Not superhero, just super hire
VWFS Rent-a-Car has a new brand hero. He doesn’t have superpowers, but he is super at finding you a rental. Humble, trustworthy and hard-working, he needed a brand book to match. I was only too happy to rise to the challenge.
2024
Role, concept & design
Client, VWFS Rent-a-Car
What I delivered
Brand guidelines
PowerPoint template
Social
OOH
Print
Digital ads